CONFERENCE SPEAKERS
Greg Waldbaum
President & Chief Operating Officer, 3d Lacrosse
Greg joined 3d Lacrosse in 2009 as a member of the Board of Directors and in 2011 joined the Company full time as the President & Chief Operating Officer. Greg is an experienced entrepreneur and general manager with proven expertise in marketing, strategic planning, business development, and finance. Greg focuses on strategic direction, financial planning, marketing, operations, and business development. Greg has served as the President of six operating companies over the past two decades, four of which he was an original founder.
Most recently, Greg founded and served as the Chief Executive Officer of Firehouse Animal Health Centers in Denver, Colorado (2004 - 2010). Firehouse was sold in 2010 to Veterinary Centers of America, Nasdaq: woof. A former member of the senior marketing team for Ralston Resorts' Breckenridge, Keystone and Arapahoe Basin Ski Resorts, Greg went on to found a pioneering Internet and technical consulting firm, Green Room Productions, which provided online solutions for the travel and hospitality industries. Green Room's clients included such global brands as Walt Disney Attractions and Virgin Atlantic Airways. In 1998, Greg sold Green Room to $400 million Internet consulting company iXL Enterprises, Inc. and began running iXL's $100 million Western Region. While at iXL, Greg started an iXL Ventures company, Zoaport Animal Health, to create a business-to-business portal for the animal health industry.
Greg is a member of several boards and councils, including 3d Lacrosse, StyLax (lacrosse apparel manufacturer), RW Land & Cattle Company, the Denver Bandits Lacrosse Club (501(c)3), the East High School Lacrosse Club (501(c)3), the Children's Hospital Colorado Foundation Corporate Leadership Council, and the 2014 FIL World Lacrosse Championship Sponsorship Committee. Greg has a BA from Dartmouth College and an MBA from Washington University.
